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Use Social Media in Your Next Job Search

To make the most of your job search, it’s essential to tap into a variety of resources. A valuable tool for your job search is social media. Recruiters and hiring managers utilize social media to find a contact and screen candidates. If you are not active and strategic with your social media presence, you could miss out on making your job search as successful as possible. Learn more about how to use social media in your next job search most effectively:

Perform an Audit of Your Current Accounts

Before you begin your job search, ensure your social media profiles portray you professionally and audit your current accounts – search your name and see what is publicly accessible. Delete or change the settings to anything overly personal or that you otherwise would not want recruiters or hiring managers to use to form their impressions of you.

Stay Up-to-Date on Industry and Market

Follow accounts, groups, and forums related to your specific industry, as well as for career advice in general. Staying up-to-date on your industry and the job market will give you the insight to help directly with your job search tactics.

Highlight Your Accomplishments

A significant benefit of social media is that you can authentically tell your professional story without being constrained by a resume or cover letter format. Highlight your accomplishments on social media to boost your job search, such as by posting about a new certification you earned or including a link to a notable project you’ve completed to show what you can do.

Research Companies of Interest

When hiring managers decide between candidates, an influential factor is how seriously they take the opportunity and their level of preparation when applying and interviewing. Use social media to improve your job search by researching companies of interest – the content in their posts can provide valuable information you can use to tailor your cover letter and interview responses to show why you are specifically an excellent fit for their mission and company culture.

Network and Build Connections

Make your job search as influential as possible by focusing on how to stand out from a sea of applicants. Network and build connections with professional contacts on social media – having these relationships can be beneficial because you can get job advice from others in your industry who have your dream job, reach out for job leads, or even get recommendations or offers for introductions to hiring managers.

Take the Next Step in Your Career

Are you ready to explore new job opportunities? IFG is an accounting and finance employment agency, and our business partner team has direct experience in the industry. We can work with you to connect you with the jobs that are the best fit for you, from your knowledge and skillset to your overall career goals. Contact us today to meet with an IFG Business Partner.