Marketing Manager

Our client, a major financial institution in Canada is looking to hire a Marketing Manager for a 12-month contract. The role is currently operating on a hybrid basis with the office located in Toronto.  This role also has a possibility to extend or transition into a full-time role. 

You will be responsible for the following duties:

• Develop and implement GAM's always-on digital marketing, influencer engagements, and social content strategy.
• Enhance marketing team operations through thought leadership and best practice implementation.
• Collaborate with digital analytics teams and external partners for actionable insights and concept refinement.
• Manage end-to-end campaign and project execution, ensuring timely, budget-friendly, and strategic delivery.
• Provide strategic direction for media and creative development while upholding brand standards.
• Oversee the creation of advertising, promotional, and communications material, ensuring compliance with governance requirements.

Qualifications:

Must Haves:

• 3-5 years of relevant Marketing experience - Marketing generalist, Digital marketing
• Experience with Demand generation
• PM skillset
• Content marketing - Social media
• Advertising/creative agency experience and/or media agency experience a strong asset - with creative/media agencies
• Paid digital marketing experience across the funnel (video, display, social, search) a strong asset

Nice to have:

• Investment experience - ETFs, investing
• Product launches
• Previous banking experience
• Previous PM experience

If you are interested in this opportunity, kindly send your resume in MS Word format to priyanka2@ifgpr.com today!