Pay Rate: $45
Location: Toronto ON
Job Type: Contract
Project: Part of pilot POD to bring Copywriting in-house for day-to-day operations.
- Collaboration within Agile Teams: Actively participate in cross-functional Agile pods to deliver email campaigns through the Sales Force Marketing Cloud platform, managing multiple projects simultaneously while adhering to tight deadlines.
- Editorial Standards Management: Maintain and update editorial standards, ensuring consistency across all communications, and share these standards with team members for adherence and improvement.
- Stakeholder Communication: Present and revise copy decks during in-person stakeholder review meetings with executives and partners, leveraging exceptional interpersonal and communication skills to align content with goals.
- Cross-Disciplinary Coordination: Work closely with designers, translators, developers, and other pod members to understand campaign objectives, technical constraints, and legal/regulatory requirements.
- Brand Alignment: Ensure all content strictly adheres to CIBC Brand guidelines, enhancing the overall brand consistency and client experience.
- Simplifying Complex Information: Translate complex business objectives and technical information into clear, simple, and compelling language for diverse audiences.
- Project Delivery and Execution: Ensure timely execution of deliverables by aligning copy solutions with campaign objectives, incorporating feedback, and following established review and approval processes..
Must-Have Skills:
- 5+ years of experience writing, editing, proofing copy across various platforms.
- Degree/diploma in English, Journalism or equivalent experience and certifications
- Solid understanding of WCAG accessibility requirements and inclusive digital design principles
- Experience in digital marketing
- Proficiency in MS Office products
Nice to Have:
- Familiarity with technologies such as HTML, and content management systems
- Working knowledge of Sales Force Marketing Cloud
- Working knowledge of Adobe Experience Manager (AEM).