Pay Rate: $37
Location: Toronto ON
Job Type: Contract
Responsibilities
- Support the development and delivery of direct marketing campaigns for credit cards, ensuring alignment with the 1-2-year marketing plan and business revenue targets.
- Manage the end-to-end campaign execution process, working with cross-functional teams, external agencies, and production partners to deliver high-quality client communications.
- Oversee creative development, ensuring brand compliance, and manage the internal approval process, including legal and compliance reviews.
- Build strong relationships with internal business partners, becoming a trusted advisor on competitive insights, client engagement strategies, and campaign optimization.
- Leverage analytics to measure campaign effectiveness, identify areas for improvement, and embed results-driven learning into future initiatives.
- Monitor and manage marketing budgets, ensuring accurate cost estimates and maximizing ROI across channels.
- Provide regular updates and maintain strong communication with key stakeholders on campaign progress, risks, and outcomes.
- Proactively identify new and effective approaches for delivering direct marketing communications that drive engagement and retention.
- 1+ years of experience managing creative and marketing communications processes across direct and interactive channels (marketing project management).
- 1+ years of financial services experience, ideally with retail banking products; credit card marketing experience strongly preferred.
- Experience producing client-facing email marketing communications.
- Experience managing budgets, including cost tracking and estimates.
- Undergraduate degree in Marketing or equivalent related experience.
- 3+ years of experience working with a marketing or creative agency.
- Copywriting experience or familiarity.
- Technical understanding of how client emails are built and executed.
If you are interested & qualified for this opportunity, please send your updated resume in MS Word format to fouzan@ifgpr.com For other opportunities please visit www.ifg-global.com today!